Blue Bottle Coffee Co.'s New Orleans Coffee Kit Brings Mardi Gras Home
Alyson Wyers — March 19, 2015 — Lifestyle
References: bluebottlecoffee & breweddaily
If you love Blue Bottle Coffee Co., you can now make your own New Orleans coffee at home with their New Orleans Iced Kit. Chicory root has been used as an inexpensive coffee substitute for a long time. However, many people combine the two in a coffee and chicory blend, most often associated with the residents of New Orleans and those attending Mardi Gras festivities. The unique and addictive beverage can be difficult to locate outside the Louisiana city, but no longer!
The New Orleans-style kit contains Blue Bottle Coffee Co.'s recipe, their New Orleans coffee blend and an envelope filled with pre-measured roasted French chicory. At home you can add your own whole milk, organic sugar and ice.
The New Orleans-style kit contains Blue Bottle Coffee Co.'s recipe, their New Orleans coffee blend and an envelope filled with pre-measured roasted French chicory. At home you can add your own whole milk, organic sugar and ice.
Trend Themes
1. Home Coffee Kits - The trend towards delivering coffee-making experiences to customers' homes offers opportunities for companies to create unique blends and flavors that would otherwise be difficult to find.
2. Chicory Blends - The growing popularity of chicory blends offers opportunities for companies to incorporate the ingredient into new beverages and food products, expanding the market and consumer base for this unique flavor.
3. Regional Beverages - The demand for regional and cultural beverages provides opportunities for companies to explore new and unique flavor combinations, bridging gaps and creating new customer bases.
Industry Implications
1. Coffee Retailers - Coffee retailers can leverage coffee kits to reach customers outside their geographical boundaries and expand their customer base with unique blends and flavors.
2. Food and Beverage Manufacturers - Food and beverage manufacturers could explore the use of chicory in new flavors and products that appeal to a broader customer base, creating new market opportunities and expanding their product portfolio.
3. Tourism Industry - The tourism industry could create unique experiences centered around regional and cultural beverages, expanding their offerings and creating new revenue streams.
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