The New Lazy Oaf S/S 2013 Collection is Spontaneous and Funky
The new Lazy Oaf lookbook for its S/S 2013 menswear collection has a carefree adolescent feel; with its unpredictably random prints and vibrant mix of colors, the lookbook portrays well the theme of nostalgic adolescence and even childhood. The UK-based label flaunts its pop graphics and bold illustrations, as apparent by the lookbook’s wide palette of eye-catching colors and funky designs.
Model Sean Lyles, with his full-sleeve tattooed and chiseled look, is not particularly a baby face, but somehow the neon-printed shirts make Lyles look young and playful. Many of its pieces are memorable, like the graphic tees that blurt out random words like ALIEN, or drawings like neon yellow lemons on cyan backgrounds. Curly patterned button-downs seem funk-influenced and are reminiscent of the 60s.
Model Sean Lyles, with his full-sleeve tattooed and chiseled look, is not particularly a baby face, but somehow the neon-printed shirts make Lyles look young and playful. Many of its pieces are memorable, like the graphic tees that blurt out random words like ALIEN, or drawings like neon yellow lemons on cyan backgrounds. Curly patterned button-downs seem funk-influenced and are reminiscent of the 60s.
Trend Themes
1. Pop Graphics - The trend of using bold and playful graphics in fashion can disrupt the traditional look and attract a younger audience.
2. Unpredictable Prints - The use of random and spontaneous prints in fashion can change the way traditional patterns are used and create a more unique and personalized look.
3. Nostalgic Adolescence - The trend of incorporating nostalgic and childhood themes in fashion can appeal to a younger generation and create a sense of relatability and comfort.
Industry Implications
1. Fashion - The fashion industry can capitalize on these trends by creating new and innovative designs that cater to the younger generation.
2. Graphic Design - The graphic design industry can take advantage of the trend of pop graphics and produce unique designs for fashion brands.
3. Printing - The printing industry can benefit from the trend of unpredictable prints by providing more services that incorporate personalization and customization.
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