The New Faith Connexion Collection Was Promoted by Vic Mensa
Riley von Niessen — October 20, 2016 — Fashion
References: faithconnexion & highsnobiety
Released for the Spring/Summer season of 2017, the new Faith Connexion collection boasts unconventional styles that draw strongly from vintage rock star fashion -- with leather jackets, ruffled shirts, wide-legged furry pants and sequin-covered jackets all in the mix.
Although the editorial that promotes the styles feature a range of muses, both male and female, one face which especially stands out is Chicago-born rapper Vic Mensa, who's known widely for his independent work as well as his collaborations with Kanye West.
Considering the eclectic styles that he often sports himself, having an influential figure like Vic Mensa featured in the new Faith Connexion editorial helps it to appeal to his expansive fan base and garner its release more attention.
Although the editorial that promotes the styles feature a range of muses, both male and female, one face which especially stands out is Chicago-born rapper Vic Mensa, who's known widely for his independent work as well as his collaborations with Kanye West.
Considering the eclectic styles that he often sports himself, having an influential figure like Vic Mensa featured in the new Faith Connexion editorial helps it to appeal to his expansive fan base and garner its release more attention.
Trend Themes
1. Vintage Rock Star Fashion - Opportunity to disrupt the fashion industry by incorporating vintage rock star fashion into mainstream clothing lines.
2. Eclectic Styles - Opportunity to disrupt the fashion industry by embracing unconventional and diverse fashion styles.
3. Celebrity Collaborations - Opportunity to disrupt the fashion industry through collaborations with influential figures to expand brand recognition and appeal.
Industry Implications
1. Fashion - Opportunity to disrupt the fashion industry by introducing unconventional styles and collaborating with influential figures.
2. Music - Opportunity for musicians and fashion brands to collaborate and introduce clothing lines that align with their music genre.
3. Marketing - Opportunity for brands to leverage celebrity collaborations to generate more attention and appeal for their products.
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