NeuroSpeculative AfroFeminism is a New Installation at Sundance
Riley von Niessen — February 7, 2017 — Art & Design
References: theverge & sundance.org
NeuroSpeculative AfroFeminism is the title of a new installation at the Sundance Film Festival and is described as a "cyberpunk beauty salon."
The installation was developed by Hyphen-Labs and has a two-part design. The first part is meant to shed light on the issues women of color often deal with. These issues concern more serious problems like harassment, as well as surface-level ones that are also of high importance, like finding beauty products that actually blend into their skin.
The second part of NeuroSpeculative AfroFeminism features virtual reality technology, and Hyphen-Labs invites participants to experience a world that features an entire cast of futuristic characters. Those who participate will be helping Hyphen-Labs to explore the "neurocognitive impact" of the experience.
The installation was developed by Hyphen-Labs and has a two-part design. The first part is meant to shed light on the issues women of color often deal with. These issues concern more serious problems like harassment, as well as surface-level ones that are also of high importance, like finding beauty products that actually blend into their skin.
The second part of NeuroSpeculative AfroFeminism features virtual reality technology, and Hyphen-Labs invites participants to experience a world that features an entire cast of futuristic characters. Those who participate will be helping Hyphen-Labs to explore the "neurocognitive impact" of the experience.
Trend Themes
1. Cyberpunk Beauty Salons - Opportunity to create futuristic beauty salons that blend technology and unique experiences.
2. Neurospeculative Afrofeminism - Exploring the intersection of technology, feminism, and cultural identity through immersive installations.
3. Virtual Reality Beauty Experiences - Using virtual reality technology to enhance beauty salon experiences and create unique customer interactions.
Industry Implications
1. Film Festival - Integrating immersive installations and virtual reality experiences into film festivals to engage audiences in new ways.
2. Beauty and Cosmetics - Incorporating technology and virtual reality into beauty salons to provide innovative and personalized beauty experiences.
3. Art and Design - Creating installations and experiences that blend technology, culture, and social issues to provoke thought and exploration.
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