Nestt Egg Carseat
Going Like Sixty — February 5, 2008 — Art & Design
References: thinkthing.net
Make something mandatory and chances are the design is going to be worse than child-like. It will be ugly.
Nestt wants to change that. They have returned the child to the egg, something many mothers wish they could do on command. The design on the Nestt Egg Carseat is a charming solution to a federally imposed mandate.
Cute and secure.
Implications - In a society that is becoming increasingly obsessed with being different or original, products that provide a new spin on an old standby can benefit from hip, young parents who want to make their kid 'cooler' than they were when they were growing up. Products that blend the concepts of safety and fashion have the ability to create a stylish (and secure) new pattern.
Nestt wants to change that. They have returned the child to the egg, something many mothers wish they could do on command. The design on the Nestt Egg Carseat is a charming solution to a federally imposed mandate.
Cute and secure.
Implications - In a society that is becoming increasingly obsessed with being different or original, products that provide a new spin on an old standby can benefit from hip, young parents who want to make their kid 'cooler' than they were when they were growing up. Products that blend the concepts of safety and fashion have the ability to create a stylish (and secure) new pattern.
Trend Themes
1. Unique Child Safety Designs - Products that provide a new spin on child safety regulations, incorporating style and fashion for hip, young parents.
2. Fashionable Safety Products for Kids - Blending the concepts of safety and fashion to create stylish and secure products for children.
3. Reimagining Child Safety Products - Designing child safety products that are visually appealing and enjoyable for both parents and children.
Industry Implications
1. Baby Products - Opportunity for innovative companies to create unique and fashionable child safety products in the baby products industry.
2. Transportation - Disruptive innovation opportunity for companies to design trendy and secure safety solutions for transportation, such as carseats for kids.
3. Fashion - Collaboration between fashion and safety industries to create stylish and secure clothing and accessories for children.
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