Negative Space by Tang Yau Hoong Indulges People's Imaginations
Meghan Young — June 13, 2013 — Art & Design
References: tangyauhoong & fubiz.net
The Negative Space art series shows that with a little bit of imagination, a person could perceive whether they want. Whether that is a metropolis skyline amidst a forest of trees or a flock of birds perched on a single feather, the possibilities are endless, especially when it involves illustrations and graphic design, which the Negative Space series makes use of.
Created by Tang Yau Hoong, a self-taught visual artist and graphic designer born and based in Kuala Lumpur, Malaysia, the Negative Space series cheerfully confuse full and empty areas to show that there doesn't have to a boundaries around reality. Elaborating that it is about the art of negative space, Hoong encourages people to indulge their childlike sensibilities and lose themselves in his whimsical imagery.
Created by Tang Yau Hoong, a self-taught visual artist and graphic designer born and based in Kuala Lumpur, Malaysia, the Negative Space series cheerfully confuse full and empty areas to show that there doesn't have to a boundaries around reality. Elaborating that it is about the art of negative space, Hoong encourages people to indulge their childlike sensibilities and lose themselves in his whimsical imagery.
Trend Themes
1. Whimsical Illustrations - Opportunity for disruptive innovation in graphic design and art industries by incorporating whimsical elements and playing with negative space.
2. Imaginative Perception - Exploring the limitless possibilities of imaginative perception through art and design, paving the way for innovative storytelling techniques.
3. Childlike Sensibilities - Capitalizing on nostalgia and evoking a sense of wonder in design and creative industries by tapping into people's childlike sensibilities.
Industry Implications
1. Graphic Design - Disruptive innovation in the graphic design industry by incorporating whimsical elements and leveraging negative space to create unique and imaginative visuals.
2. Art - Exploring imaginative perception and pushing the boundaries of traditional art forms through the incorporation of whimsical illustrations and negative space techniques.
3. Creative Industries - Harnessing the power of childlike sensibilities in marketing, advertising, and entertainment sectors to create disruptive and captivating campaigns that resonate with audiences.
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