The Tattoo DNA Timepiece by Romain Jerome is Dark and Stormy
Meghan Young — November 11, 2014 — Fashion
References: ablogtowatch & fancy
People who are looking to get a their hands on a nautical watch, but are looking for something slightly different from the rest of the pack will enjoy this particular design. Called the Tattoo DNA Watch, it has an edgy aesthetic that many seafarers and stylists will fall in love with. The face of the nautical watch boasts a bold anchor, dark clouds, choppy waters and bright lightning bolts in place of more typical white and blue stripes and the like.
Designed by Romain Jerome, it is only natural that the nautical watch would be more interesting. As its name suggests, it takes on a tattooed appearance that body ink-crazed societies will instantly fall in love with.
Designed by Romain Jerome, it is only natural that the nautical watch would be more interesting. As its name suggests, it takes on a tattooed appearance that body ink-crazed societies will instantly fall in love with.
Trend Themes
1. Edgy Nautical Fashion - The use of bold and unconventional designs on traditionally styled nautical fashion items, such as tattoos on watch faces, provides an opportunity to appeal to younger consumers and those looking for edgier fashion statements.
2. Designer Customization of Common Items - Using notable designers to give a unique and recognizable twist to commonplace items, such as watches, creates disruptive innovation opportunities in the fashion and accessory industry.
3. Reimagining Classic Looks - Transforming timeless styles or designs, such as those found in nautical fashion, with new materials, embellishments, and design elements can cater to consumers looking for modern and unique takes on traditional themes.
Industry Implications
1. Fashion and Accessories - Incorporating tattoo designs or other unconventional embellishments into traditional fashion items has the potential to attract younger consumers and edgier fashionistas to nautical fashion accessories.
2. Luxury Goods - Employing high-profile designers to give a unique and prominent twist to everyday items, such as watches, can create new luxury niche markets and opportunities for luxury brands in an increasingly competitive market.
3. Watchmaking - Creating nautical-themed watches with unique design elements and customization options provides an opportunity for innovation in the saturated watch industry, particularly in appealing to younger consumers with edgier fashion tastes.
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