The Natuzzi 'Bao' Sofa Embraces a Soft, Relaxed Aesthetic
Michael Hemsworth — April 4, 2023 — Art & Design
The Natuzzi 'Bao' sofa is a relaxed, modular furniture piece designed with style and comfort in mind to make it great for the modern living room.
The couch was designed in collaboration with Bjarke Ingels and hides a sturdy frame within that's covered with a series of large, plush cushions and supports. These are covered in fabric that will show off wrinkles and get better with age to embrace functionality within the modern home. The couch consists of an armchair module, two and three-seat version s with additional components for the corner units.
Partner, BIG - Bjarke Ingels Group Jakob Lange spoke on the Natuzzi 'Bao' sofa saying, "We approached the task by combining contrasting materials – wrapping a plush cushion around a wooden construction, creating a solid composition with round edges and deep seats to accommodate contemporary living demands for versatility and softness.”
Image Credit: Natuzzi
The couch was designed in collaboration with Bjarke Ingels and hides a sturdy frame within that's covered with a series of large, plush cushions and supports. These are covered in fabric that will show off wrinkles and get better with age to embrace functionality within the modern home. The couch consists of an armchair module, two and three-seat version s with additional components for the corner units.
Partner, BIG - Bjarke Ingels Group Jakob Lange spoke on the Natuzzi 'Bao' sofa saying, "We approached the task by combining contrasting materials – wrapping a plush cushion around a wooden construction, creating a solid composition with round edges and deep seats to accommodate contemporary living demands for versatility and softness.”
Image Credit: Natuzzi
Trend Themes
1. Modular Furniture - The modular sofa design of Natuzzi 'Bao' sofa presents opportunities to create more customizable and adaptable furniture pieces for modern living spaces.
2. Functionality - The soft and relaxed aesthetic of Natuzzi 'Bao' sofa showing off wrinkles and getting better with age demonstrates the potential for furniture designs that embrace functionality and durability.
3. Collaborations - Design collaborations between furniture manufacturers and architects, such as BIG - Bjarke Ingels Group, offer opportunities to create innovative furniture design solutions that meet the demands of the modern consumers.
Industry Implications
1. Furniture Manufacturing - Furniture manufacturers can leverage modular designs, functionality, and collaborations with architects to meet modern-day consumers' evolving needs for comfort and versatility.
2. Architecture and Design - Collaborating with furniture manufacturers to create innovative and multifunctional furniture solutions, such as the Natuzzi 'Bao' sofa design with BIG - Bjarke Ingels Group, presents opportunities for architects and designers to expand their portfolio and create more impactful design solutions in the future.
3. Home Decor and Interior Design - As the trend towards more comfortable and relaxed living spaces gains momentum, home decor and interior design industries can incorporate modular and functional furniture designs, such as Natuzzi 'Bao' sofa, to meet the evolving expectations of modern consumers.
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