This Natural Beauty Balm From May Lindstrom Comes in Deep Blue Packaging
Alyson Wyers — June 5, 2015 — Fashion
References: maylindstrom
This natural beauty balm is designed not just to sooth irritated skin, but to alleviate emotional anxiety. From May Lindstrom, the Blue Cocoon Beauty Balm Concentrate is described as tranquil, intoxicating and deeply calming. It is designed to start of cool, before releasing heat and nourishing delicate or inflamed skin. This makes it perfect for those with skin sensitivities or irritations, especially with its certified organic ingredients like wild harvested frankincense. Many of the ingredients are also fair trade, raw and unrefined.
The "balmy blue enchantress" melts when touched, turning into a liquid that "tenderly envelopes you in the most decadent azule calm." The blue hue of the natural beauty balm is also reflected in its pot packaging. The dark blue jar resembles serene waters that mimic what the skin care is supposed to offer: a quiet complexion and a clear mind.
The "balmy blue enchantress" melts when touched, turning into a liquid that "tenderly envelopes you in the most decadent azule calm." The blue hue of the natural beauty balm is also reflected in its pot packaging. The dark blue jar resembles serene waters that mimic what the skin care is supposed to offer: a quiet complexion and a clear mind.
Trend Themes
1. Natural Beauty Balms - The growing demand for natural and organic skincare products presents an opportunity for the development of innovative beauty balms that soothe both the skin and the mind.
2. Emotional Skincare - The convergence of beauty and emotional well-being opens up avenues for disruptive innovations in skincare products that target not only the physical aspects but also mental and emotional aspects of self-care.
3. Sustainable Ingredients - The emphasis on certified organic, fair trade, raw, and unrefined ingredients in skincare products creates opportunities for disruptive innovations in sustainable and eco-friendly beauty balms.
Industry Implications
1. Natural Skincare - The natural skincare industry can explore the development of more beauty balms like May Lindstrom's Blue Cocoon that offer tranquil and calming experiences to users.
2. Wellness - The wellness industry can integrate emotional skincare products like the Blue Cocoon Beauty Balm Concentrate to provide holistic solutions for mental and emotional well-being.
3. Sustainable Beauty - The sustainable beauty industry can leverage the demand for eco-friendly skincare products by creating beauty balms with certified organic and fair trade ingredients like May Lindstrom's Blue Cocoon.
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