Nagami's Debut Furniture Takes Design Cues from Aldous Huxley
Amy Duong — March 28, 2018 — Art & Design
References: nagami.design & dezeen
Spanish design label Nagami unveiled its very first collection comprised of four 3D-printed chairs. The name of the new collection is 'Brave New World,' and it is inspired by a dystopian novel from the 30s by Aldous Huxley. The Brave New World collection is made up three contributors: Zaha Hadid Architects, British designer Ross Lovegrove and London-based architect and designer Daniel Widrig. The capsule includes two chairs, the Bow and Rise by Zaha Hadid Architects, a stool entitled Robotica TM by Ross Lovegrove and the Peeler chair by Daniel Widrig.
The Bow and Rise touches on the natural growth process that happens in marine biology underwater, specifically the formation of coral. The chairs are constructed from a biodegradable material, polylactic acid plastic. The stool is influenced by the programming of nature in the field of robotics, constructed in a rotational system. The Peeler chair is made to look like something is being peeled off an invisible joint on a body.
The Bow and Rise touches on the natural growth process that happens in marine biology underwater, specifically the formation of coral. The chairs are constructed from a biodegradable material, polylactic acid plastic. The stool is influenced by the programming of nature in the field of robotics, constructed in a rotational system. The Peeler chair is made to look like something is being peeled off an invisible joint on a body.
Trend Themes
1. 3d-printed Furniture - Disruptive innovation opportunity: Develop a sustainable and low-cost material alternative to polylactic acid plastic for 3D-printed furniture production.
2. Bio-inspired Design - Disruptive innovation opportunity: Explore the use of natural growth processes and robotics programming in furniture design for more efficient and sustainable production methods.
3. Optical Illusion Furniture - Disruptive innovation opportunity: Create furniture designs that challenge traditional concepts of form and function by incorporating optical illusions and invisible joints.
Industry Implications
1. Furniture Manufacturing - Disruptive innovation opportunity: Embrace the adoption and integration of 3D printing technology in furniture manufacturing to increase efficiency, customization, and design flexibility.
2. Sustainability - Disruptive innovation opportunity: Develop and promote sustainable materials and production methods in the furniture industry to address environmental impacts and consumer demand for eco-friendly products.
3. Interior Design - Disruptive innovation opportunity: Collaborate with designers and architects to create unique and visually stunning furniture pieces that challenge the traditional norms of the industry and offer new design possibilities.
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