The Original Gourmet Food Co. Mystery Lollipop Flavor is Limited-Edition
Michael Hemsworth — October 3, 2020 — Marketing
References: ogfc.net & candyindustry
The Original Gourmet Food Co. Mystery Lollipop Flavor has been announced by the high-quality candy brand as a new product that will test a person's sweet tooth in deciphering the flavor. The lollipop will be hidden in an opaque yellow wrapper that is different from the brand's usual transparent packaging to help conceal it from consumers and require them to try it out to guess what it tastes like. The limited-edition lollipop will be found in all stores that feature the brand's displays this fall, but could be hard to find given that only two will be found in 60-count bags.
The Original Gourmet Food Co. Mystery Lollipop Flavor is expected to help grow incremental store sales and is sure to entice customers when passing displays.
The Original Gourmet Food Co. Mystery Lollipop Flavor is expected to help grow incremental store sales and is sure to entice customers when passing displays.
Trend Themes
1. Mystery Flavors - More companies could create mystery flavors for their products to entice customers and increase sales.
2. Limited-edition Products - Limited-edition products can create excitement and increase demand among customers.
3. Interactive Products - Interactive products that engage customers in guessing the flavor can create a unique and memorable experience.
Industry Implications
1. Food and Beverage - Food and beverage companies could use mystery flavors to create buzz for their products and increase sales.
2. Retail - Retailers can use limited-edition products to attract customers and increase foot traffic in their stores.
3. Marketing and Advertising - Marketing and advertising companies can use interactive products to create engaging campaigns for their clients.
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