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Family Streaming Subscriptions

Clean the Sky - Positive Eco Trends & Breakthroughs

The Google Play Music Family Plan Enables Family-Wide Streaming

— December 10, 2015 — Tech
The family plan changed the way consumers thought about cellphone bills and it's about to do the same thing with streaming subscriptions thanks to the Google Play Music Family Plan that will enable family-wide streaming capabilities. For just $14.99 a month, families with up to six members can enjoy the Google Play Music Family Plan, which enables access to over 35-million songs and growing.

Featuring no advertisements, the Google Play Music Family Plan allows families to adopt a way for everyone to enjoy the benefits of streaming rather than just having solo accounts. What's more, the Google Play Music Family Plan positions the product to be used by older generations who wouldn't normally opt for music streaming services, which increases brand reach.
Trend Themes
1. Family-wide Streaming - The rise of family-wide streaming subscriptions offers opportunities for businesses to cater to the needs of families looking for shared entertainment experiences.
2. Affordable Family Plans - The introduction of affordable family plans for streaming services creates a disruption in the streaming industry by allowing more people to access and enjoy music and other content together.
3. Expanding Market Reach - The Google Play Music Family Plan expands the market reach of streaming services by targeting older generations who may not have previously considered subscribing to music streaming platforms.
Industry Implications
1. Streaming Services - Streaming services are leveraging family plans to attract new subscribers and retain existing ones, creating opportunities for growth and increased revenue.
2. Consumer Electronics - The rise in family-wide streaming subscriptions presents opportunities for consumer electronics companies to develop and market devices that enhance and facilitate shared streaming experiences.
3. Digital Music - Family streaming subscriptions are driving the growth of the digital music industry as more families join streaming platforms, leading to increased consumption and revenue.
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