LA-Based Rapper Murs is Doing a Record-Setting 24 Hour Rap Session
Many rap fans have surely watched a freestyle video that made them marvel at a 15 minute long session, but LA rapper Murs is making those ciphers look like child's play with his newest record-setting stunt. Rather than measuring the rap session in minutes, Murs will rap for 25 hours to achieve the Guinness Book of World Records' achievement for longest rap session.
Murs' feat is being broadcast live on YouTube, with the rapper spitting bars in front of a green screen image of hands counting the time spent to that point. Though an impressive personal feat in and of itself, Murs is getting some help via a sponsorship from Boost Mobile. Fittingly, the rap marathon is part of Boost's campaign to advertise its new Unlimited Music Streaming service for its customers.
Murs' feat is being broadcast live on YouTube, with the rapper spitting bars in front of a green screen image of hands counting the time spent to that point. Though an impressive personal feat in and of itself, Murs is getting some help via a sponsorship from Boost Mobile. Fittingly, the rap marathon is part of Boost's campaign to advertise its new Unlimited Music Streaming service for its customers.
Trend Themes
1. Longest Rap Sessions - Opportunity for artists to break records and gain exposure by attempting to break the record for the longest rap session.
2. Live Streaming Performances - Innovative way for artists to connect with their fans and create engaging content by live streaming their performances.
3. Branded Sponsorships in Music - Brands can capitalize on the popularity of music and engage with their audience through sponsorships of music events or record-breaking attempts.
Industry Implications
1. Music - The music industry can explore new ways of promoting music through record-breaking attempts and live streaming performances.
2. Live Streaming - Opportunity for live streaming platforms to attract artists and create partnerships to broadcast their performances to a wider audience.
3. Branding and Advertising - Brands can leverage music events and sponsorships to reach their target audience and build brand awareness.
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