Murphy's Naturals Debuted a New Chemical-Free Product
Michael Hemsworth — June 16, 2022 — Marketing
References: murphysnaturals & drugstorenews
This new Murphy's Naturals product is arriving just in time for the warm weather months to offer consumers with a way to naturally keep bugs at bay.
The Lemon Eucalyptus Oil Mosquito & Tick Repellent Mist is formulated without DEET or other harsh chemicals to thwart bugs from getting too close. The product will repel mosquitos for up to four-hours, while ticks will be repelled for up to six-hours.
Founder and CEO Philip Freeman commented on the Murphy's Naturals Lemon Eucalyptus Oil Mosquito & Tick Repellent Mist saying, "We’re excited to be able to provide outdoor enthusiasts with another effective and plant-based solution to help them enjoy life outdoors longer. Because it’s made with plant-based ingredients, Lemon Eucalyptus Oil Mosquito & Tick Repellent Mist provides protection from pests with the environment in mind. It’s good for people and good for the planet.”
The Lemon Eucalyptus Oil Mosquito & Tick Repellent Mist is formulated without DEET or other harsh chemicals to thwart bugs from getting too close. The product will repel mosquitos for up to four-hours, while ticks will be repelled for up to six-hours.
Founder and CEO Philip Freeman commented on the Murphy's Naturals Lemon Eucalyptus Oil Mosquito & Tick Repellent Mist saying, "We’re excited to be able to provide outdoor enthusiasts with another effective and plant-based solution to help them enjoy life outdoors longer. Because it’s made with plant-based ingredients, Lemon Eucalyptus Oil Mosquito & Tick Repellent Mist provides protection from pests with the environment in mind. It’s good for people and good for the planet.”
Trend Themes
1. Chemical-free Insect Repellents - Opportunity for companies to introduce new natural insect repellent products without harsh chemicals.
2. Plant-based Personal Care Products - Opportunity to expand and diversify personal care product lines with plant-based ingredients.
3. Sustainability in Outdoor Recreation - Opportunity for outdoor recreation companies to recognize and promote the benefits of eco-friendly products and practices.
Industry Implications
1. Personal Care - The personal care industry can introduce natural insect repellent products and expand plant-based product lines.
2. Outdoor Recreation - The outdoor recreation industry can promote sustainability initiatives and environmentally-friendly products to its customers.
3. Natural Products - The natural products industry should recognize the demand for eco-friendly and plant-based products and focus on new innovations.
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