The Ms. & Mrs. Labor & Delivery Survival Kit is for Parents-to-Be
Renee Ramsarran — March 3, 2011 — Life-Stages
New parents know the importance of being prepared, which is why the Ms. & Mrs. Labor & Delivery Survival Kit is such a thoughtful present. Although parents may remember to bring all the large and important items to the hospital, it's often easy to forget some of the smaller delivery room essentials. This silvery mesh tote comes packed with 12 childbirth tools to help make the process more bearable. The new moms' comfort comes first with a back massager, slipper socks, headband and breath mints. Pops isn't forgotten with more must-haves likes a pre-paid calling card, disposable camera and bubblegum cigars.
The Ms. & Mrs. Labor & Delivery Survival Kit includes all the niceties mom and dads-to-be would require in those long laborious hours at the hospital before the baby comes.
The Ms. & Mrs. Labor & Delivery Survival Kit includes all the niceties mom and dads-to-be would require in those long laborious hours at the hospital before the baby comes.
Trend Themes
1. Pregnancy and Birthing Support Products - Disruptive innovation opportunity: Develop a personalized AI-powered birthing assistant app that provides real-time guidance to expecting mothers during labor and delivery.
2. Hospitality and Healthcare Gifting - Disruptive innovation opportunity: Create a mobile app that connects hospital gift shops with local vendors to offer curated gift sets based on patient needs and preferences.
3. Luxury Hospital Experience - Disruptive innovation opportunity: Develop a luxury hospital service that provides expectant parents with five-star amenities during their pregnancy and birthing journey.
Industry Implications
1. Medical and Healthcare - Disruptive innovation opportunity: Integrate wearables and IoT sensors into maternity garments to track vital signs and provide health updates to expectant mothers, their healthcare providers and care teams.
2. E-commerce - Disruptive innovation opportunity: Create a subscription-based e-commerce platform that delivers boxes of curated pregnancy and birthing products right to an expectant mother's doorstep at regular intervals.
3. Hospitality and Tourism - Disruptive innovation opportunity: Develop birthing resort destinations that offer top-notch medical, childcare and luxury amenities for expectant parents who want a relaxing, high-end pregnancy and birthing experience.
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