The 'mPort' is a Body Scanner That Helps Users Find the Right-sized Clothes
Katherine Pendrill — February 4, 2016 — Tech
The 'mPort' is a revolutionary body scanner that can help consumers find the right-sized clothing. In recent years, many companies have been experimenting with interactive mirrors and virtual dressing rooms. Now there is a new device that may radically change the way we shop for clothes.
The mPort is a full body scanner that is set to launch in a number of malls across Australia. To use the device, users must first enter basic information such as their age and gender. The person then steps inside the mPort and the machine begins calculating their height, weight and other measurements. After the machine has finished scanning, it will present the shopper with a list of garments that match his or her measurements.
In addition to retail applications, the machine can also double as a health tracker to calculate information such as fat content, BMI and waist-to-hip ratio.
The mPort is a full body scanner that is set to launch in a number of malls across Australia. To use the device, users must first enter basic information such as their age and gender. The person then steps inside the mPort and the machine begins calculating their height, weight and other measurements. After the machine has finished scanning, it will present the shopper with a list of garments that match his or her measurements.
In addition to retail applications, the machine can also double as a health tracker to calculate information such as fat content, BMI and waist-to-hip ratio.
Trend Themes
1. Interactive Mirrors - The rise of interactive mirrors in retail allows customers to virtually try on clothes, disrupting traditional fitting rooms.
2. Virtual Dressing Rooms - The development of virtual dressing rooms transforms the way people shop for clothes by enabling them to digitally try on garments before making a purchase.
3. Body Scanning Technology - The emergence of body scanning technology revolutionizes the clothing shopping experience by providing accurate measurements for personalized clothing recommendations.
Industry Implications
1. Fashion Retail - Fashion retailers can utilize body scanning technology to reduce returns and improve customer satisfaction by offering personalized clothing recommendations based on accurate measurements.
2. Health and Wellness - The integration of body scanning pods as health trackers opens up opportunities for the health and wellness industry to provide personalized health metrics to customers.
3. Technology and Manufacturing - The adoption of body scanning technology in the manufacturing process enables efficient garment production, leading to customized and better-fitting clothes.
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