This Danger Mouse Toy Celebrates the Revival of a Classic 80s Character
Laura McQuarrie — April 12, 2016 — Life-Stages
When the adult attendees of this year's 2016 Toy Fair set their sights on 'Danger Mouse Mark IV Danger Car,' it likely brought on fond memories from their own childhoods, as this mouse toy car will hopefully do the same for kids of today. Danger Mouse is an animated TV series character originally from the 80s that's being rebooted as part of new programming this year.
With the press of a button, the Danger Car transforms into the Danger Plane, allowing the articulated figure to take off in the vehicle of his own choosing. This low-tech toy also boasts a compartment on the bottom where Danger Mouse's secret agent gear can be stashed.
Alongside Danger Mouse, there were new Teletubbies and Noddy toys exhibited at this year's Toy Fair to coincide with all-new TV series and appeal to an entirely new generation of tech-savvy kids.
With the press of a button, the Danger Car transforms into the Danger Plane, allowing the articulated figure to take off in the vehicle of his own choosing. This low-tech toy also boasts a compartment on the bottom where Danger Mouse's secret agent gear can be stashed.
Alongside Danger Mouse, there were new Teletubbies and Noddy toys exhibited at this year's Toy Fair to coincide with all-new TV series and appeal to an entirely new generation of tech-savvy kids.
Trend Themes
1. Nostalgic Toy Revivals - Opportunity to bring back popular toys from the past for a new generation.
2. Transformable Toy Innovation - Opportunity to create more transformable toys for added play value.
3. TV Show Merchandise - Opportunity to market merchandise alongside popular TV shows for increased revenue.
Industry Implications
1. Toy Industry - Creating and marketing new versions of beloved toys for a new generation.
2. Animation Industry - Opportunity to create and market merchandise alongside popular TV shows for increased revenue.
3. Entertainment Industry - Collaborating with the toy industry in marketing merchandise alongside popular TV shows for increased revenue.
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