The Mountain Standard Tech Short Handles Almost Any Condition
Michael Hemsworth — July 11, 2019 — Fashion
References: mountainstandard & blessthisstuff
The Mountain Standard Tech Short is a rugged garment for adventurers that will keep them supported when spending extended periods out of the house in wilderness. The shorts are crafted from mechanical stretch fabric and feature a moisture-wicking finish that work together to keep wearers as comfortable as possible when hiking or cycling. The shorts also boasts a quick-dry capability that enables them to easily be worn in water or the rain without the need to change into a dedicated bathing suit.
The Mountain Standard Tech Short comes in three color options and is rounded off with a number of convenience features including two side pockets, a lace drawstring and a back zippered pocket. The shorts speak to the increased demand for multifunctional activewear clothing as consumers shift towards spending more free time in the wilderness.
The Mountain Standard Tech Short comes in three color options and is rounded off with a number of convenience features including two side pockets, a lace drawstring and a back zippered pocket. The shorts speak to the increased demand for multifunctional activewear clothing as consumers shift towards spending more free time in the wilderness.
Trend Themes
1. Rugged Activewear - Disruptive innovation opportunity: Develop durable and versatile activewear that can withstand various outdoor conditions.
2. Mechanical Stretch Fabric - Disruptive innovation opportunity: Invent new fabrics with mechanical stretch capabilities to provide comfort and flexibility in outdoor clothing.
3. Multifunctional Clothing - Disruptive innovation opportunity: Create clothing items that serve multiple purposes, such as activewear that can be worn for water activities and hiking.
Industry Implications
1. Outdoor Apparel - Disruptive innovation opportunity:Transform the outdoor apparel industry by incorporating advanced fabrics and versatile designs for outdoor enthusiasts.
2. Sportswear - Disruptive innovation opportunity: Introduce innovative materials and functionalities into sportswear to appeal to the growing demand for versatile and durable activewear.
3. Adventure Tourism - Disruptive innovation opportunity: Explore collaborations with adventure tourism companies to develop apparel that enhances outdoor experiences and meets the demands of adventure travelers.
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