The 'Moontrak' Wearable Keeps Users Connected to the Heavens
Michael Hemsworth — June 22, 2018 — Fashion
References: kickstarter & geeky-gadgets
Fitness tracking technology has become somewhat commonplace for many consumers, so the new 'Moontrak' wearable is positioned as a piece of equipment that will upgrade the experience for zodiac enthusiasts.
The wearable works to track your overall fitness levels and wellness, while also relaying smartphone notifications directly to your wrist. The device will also keep users connected to the zodiac by letting them track the sun and moon locations, which will come as welcome news to those who ascribe to astrological texts.
The 'Moontrak' wearable doesn't feature a screen and relies on taps to be operated, and speaks to the increased demand for holistic wellness products as consumers become more interested in health-focused technology. The device boasts a slim design that is accented with a simple leather strap to make it a subtle device for novice or advanced users to integrate onto their wrist.
The wearable works to track your overall fitness levels and wellness, while also relaying smartphone notifications directly to your wrist. The device will also keep users connected to the zodiac by letting them track the sun and moon locations, which will come as welcome news to those who ascribe to astrological texts.
The 'Moontrak' wearable doesn't feature a screen and relies on taps to be operated, and speaks to the increased demand for holistic wellness products as consumers become more interested in health-focused technology. The device boasts a slim design that is accented with a simple leather strap to make it a subtle device for novice or advanced users to integrate onto their wrist.
Trend Themes
1. Zodiac-tracking Wearables - An opportunity for wearable companies to expand on fitness tracking technology by incorporating astrology and zodiac sign tracking.
2. Holistic Wellness Products - The demand for wellness products that cater to all aspects of an individual's well-being allows for various industries to incorporate this aspect into their products.
3. Simplistic Design - The rise in popularity for minimalistic and simplistic design can be seen as an opportunity for companies to integrate this into their wearable technology.
Industry Implications
1. Wearable Technology - In response to the market's demand for wearable technology, incorporating astrology and zodiac tracking could be a unique and new feature for companies to introduce.
2. Fitness Industry - The incorporation of zodiac and astrology tracking can provide a more personalized approach to fitness, amplifying the individuality aspect of fitness programming.
3. Fashion Industry - The rise in simplistic design for this wearable technology provides a potential avenue for the fashion industry to collaborate with wellness technologists to design wearable products that cater to both fashion and wellness.
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