Rag & Bone and Leica Made a Glow-in-the-Dark Monochrom Camera
Madison Mackay — March 12, 2018 — Tech
References: us.leica-camera & gearpatrol
Fashion brand Rag & Bone collaborated with photography company Leica to create a limited-edition version of the classic 125 M Monochrom camera.
The rangefinder camera offers unobstructed stealth angles, with fast zoom and high-quality auto focus. The exterior of the camera features all of the original branding removed and replaced with a matte black color with glow-in-the-dark green accents. This limited-edition camera only shoots in black and white, allowing for sharp, high-quality images. The stylish exterior now matches the stylish photos this camera can produce, making it an instant classic in the photography world.
The new stealthy edition of the M Monochrom camera by Rag & Bone and Leica is paired with Leica's 35 mm lens, melding compact and portable design with amazing optics.
The rangefinder camera offers unobstructed stealth angles, with fast zoom and high-quality auto focus. The exterior of the camera features all of the original branding removed and replaced with a matte black color with glow-in-the-dark green accents. This limited-edition camera only shoots in black and white, allowing for sharp, high-quality images. The stylish exterior now matches the stylish photos this camera can produce, making it an instant classic in the photography world.
The new stealthy edition of the M Monochrom camera by Rag & Bone and Leica is paired with Leica's 35 mm lens, melding compact and portable design with amazing optics.
Trend Themes
1. Limited-edition Cameras - The collaboration between Rag & Bone and Leica showcases the trend of creating exclusive camera designs.
2. Stealthy Rangefinder Cameras - The all-black exterior and glow-in-the-dark accents on the camera highlight the trend of creating cameras with sleek and inconspicuous designs.
3. Monochromatic Photography - The black and white shooting capability of the camera aligns with the trend of emphasizing the beauty and simplicity of monochromatic images.
Industry Implications
1. Fashion - The collaboration between Rag & Bone and Leica demonstrates the potential for fashion brands to venture into the photography industry and create stylish camera designs.
2. Photography - The launch of the limited-edition M Monochrom camera highlights the continuous innovation within the photography industry, particularly in the realm of camera design and functionality.
3. Luxury Goods - The exclusivity and premium features of the Rag & Bone and Leica camera cater to the luxury goods market, presenting opportunities for further innovation in the luxury photography industry.
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