The 2021 Mondelēz International Christmas Products Have Been Unveiled
Michael Hemsworth — August 7, 2021 — Marketing
References: mondelezinternational & talkingretail
The 2021 Mondelēz International Christmas products have been unveiled by the brand as a range of options for consumers that will make the perfect offering to a wide range of family or friends and more. The products come in the form of several options under the Maynards Bassetts range as well as the Cadbury Dairy Milk line and more. Each of the products are positioned as the perfect gift, a treat to enjoy with a group or even as a self-treat.
The various 2021 Mondelēz International Christmas products includes a number of fan-favorites that will be returning to the delight of consumers of all ages. The products will range in cost to offer something at every price point to maximize relevancy amongst shoppers.
The various 2021 Mondelēz International Christmas products includes a number of fan-favorites that will be returning to the delight of consumers of all ages. The products will range in cost to offer something at every price point to maximize relevancy amongst shoppers.
Trend Themes
1. Personalized Candy Products - Opportunity to disrupt the market with customized candy products for individuals or groups.
2. Healthier Candy Options - Innovation opportunity to create low-sugar or sugar-free holiday-themed candy products.
3. Interactive Candy Experiences - Potential for innovation in creating interactive candy products for holiday celebrations and events.
Industry Implications
1. Confectionery Industry - Opportunity to create new and different candy products for holidays to attract more consumers.
2. Gift Industry - Innovation opportunity to partner with confectionery brands to create gift sets for holidays.
3. Event Planning Industry - Opportunity to incorporate Mondelēz International's holiday candy products to create interactive experiences at holiday events.
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