Model Sky Ferreira is Featured in St. Laurent's Pre-Fall Lookbook
Ariel Weber — January 19, 2013 — Luxury
References: ysl & highsnobette
In similar fashion to the Yves St. Laurent campaign featuring Beck, the Yves Saint Laurent Pre-Fall 2013 lookbook stars a sultry brooding model Sky Ferreira.
Designer Hedi Slimane chose to shoot the pictures in black and white, which is done to better display the roughness of the garments. Luxurious leathers, furs and lace dresses were the standout pieces of the collection. The decision to have the young model and actress featured in the campaign demonstrates the youthful and elegant persona the fashion brand is trying to evoke. Model Sky Ferreira and her icy blonde hair, red lips and liquid eye lined eyes complements the dark pieces of the collection and adds an extra, seductive touch.
The St. Laurent Pre-Fall collection and its elegant and on point pieces are sure to make a splash when the line is released.
Designer Hedi Slimane chose to shoot the pictures in black and white, which is done to better display the roughness of the garments. Luxurious leathers, furs and lace dresses were the standout pieces of the collection. The decision to have the young model and actress featured in the campaign demonstrates the youthful and elegant persona the fashion brand is trying to evoke. Model Sky Ferreira and her icy blonde hair, red lips and liquid eye lined eyes complements the dark pieces of the collection and adds an extra, seductive touch.
The St. Laurent Pre-Fall collection and its elegant and on point pieces are sure to make a splash when the line is released.
Trend Themes
1. Sultry Brooding Lookbooks - Disruptive innovation opportunity: Incorporating unconventional models and black and white photography to create a unique and edgy lookbook.
2. Luxurious Materials - Disruptive innovation opportunity: Exploring innovative techniques to create luxurious and sustainable leathers, furs, and lace materials for fashion collections.
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Industry Implications
1. Fashion - Disruptive innovation opportunity: Using technology and data analytics to create personalized fashion experiences and improve supply chain efficiency.
2. Photography - Disruptive innovation opportunity: Applying innovative techniques, like black and white photography, to create visually striking and emotive fashion campaigns.
3. Beauty - Disruptive innovation opportunity: Developing makeup and beauty products that enhance and complement the overall aesthetic of fashion collections.
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