The ModCloth Key Covers Help You Find Your Keys and are as Cute as a Button
Chalaine Mantha — February 15, 2011 — Lifestyle
ModCloth online features come adorable cultural ModCloth key covers. The In Cute Company Key Cap Set features popular Momoji characters including nuggle, kitty, maid, and bff.
The Russian to Get Home Key Covers feature cutesy Russian matryoshka dolls that come in a pack of red and blue. The name is hilariously clever! The ModCloth key covers make perfect gifts for those who are always fumbling with their keys.
Implications - In the last few years, there has been a newfound importance placed on individuality and originality. One of the best ways a company that sells traditional products can capitalize on this is by creating kitschy, specialty items that are easily distinguishable from others. The product will attract attention from consumers seeking difference and those who want to buck convention, even in small ways.
The Russian to Get Home Key Covers feature cutesy Russian matryoshka dolls that come in a pack of red and blue. The name is hilariously clever! The ModCloth key covers make perfect gifts for those who are always fumbling with their keys.
Implications - In the last few years, there has been a newfound importance placed on individuality and originality. One of the best ways a company that sells traditional products can capitalize on this is by creating kitschy, specialty items that are easily distinguishable from others. The product will attract attention from consumers seeking difference and those who want to buck convention, even in small ways.
Trend Themes
1. Cultural Key Covers - Opportunity for companies to create specialty items that reflect different cultures and appeal to consumers seeking individuality and originality.
2. Adorable Key Cap Sets - Opportunity for companies to design cute and unique key covers that serve as fashion accessories and make practical gifts.
3. Kitschy Specialty Items - Opportunity for companies to create quirky and distinctive products that stand out from traditional offerings, attracting attention from consumers who want to express their uniqueness.
Industry Implications
1. E-commerce - E-commerce platforms can tap into the trend by featuring a wide range of cultural and adorable key covers to cater to the growing demand for personalized and visually appealing products.
2. Fashion Accessories - Fashion accessory companies can innovate by incorporating key covers into their product lines, offering customers more options to express their style and individuality.
3. Gifting - Gifting companies can leverage the popularity of cute and unique key covers as practical and thoughtful gifts for people who frequently misplace or struggle with their keys.
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