'MissionCoin' Rewards Charitable Acts to Encourage Community
Michael Hemsworth — January 26, 2018 — Social Good
References: missioncoin.org & betalist
Cryptocurrencies are becoming a more popular form of currency, which is seeing new coins like 'MissionCoin' come about to offer niche benefits and solutions for different organizations. The new digital currency is focused on providing rewards for those who perform charitable acts that can then be redeemed at participating businesses. This creates a stronger sense of community and works to encourage individuals to get involved in a larger cause to feel more at home in their area.
The 'MissionCoin' digital currency acknowledges the growing power of cryptocurrencies and identifies what can be done to make them more applicable for average consumers who might not have much experience with them. This also works to help enhance charitable participation to effectively eliminate concerns about not having enough help with a certain cause.
The 'MissionCoin' digital currency acknowledges the growing power of cryptocurrencies and identifies what can be done to make them more applicable for average consumers who might not have much experience with them. This also works to help enhance charitable participation to effectively eliminate concerns about not having enough help with a certain cause.
Trend Themes
1. Growing Popularity of Cryptocurrencies - The rise of 'MissionCoin' highlights the increasing acceptance and utilization of cryptocurrencies in various sectors, opening up opportunities for businesses to explore new payment models and financial solutions.
2. Incentivizing Charitable Acts - 'MissionCoin' demonstrates the trend of using digital currencies to incentivize and reward individuals for participating in charitable activities, presenting an opportunity for businesses to develop innovative loyalty programs or donation platforms.
3. Fostering Community Engagement - The emphasis on community-building through rewards and participation in 'MissionCoin' points towards a trend in leveraging cryptocurrencies to foster stronger local connections, offering possibilities for businesses to create localized marketing campaigns or community-focused services.
Industry Implications
1. Cryptocurrency - 'MissionCoin' and other social good-focused cryptocurrencies present disruptive innovation opportunities within the cryptocurrency industry, encouraging the development of unique applications and services catering to different societal needs.
2. Charitable Organizations - The rise of 'MissionCoin' creates a disruption in the charitable sector by introducing a new form of incentivization for acts of kindness, prompting charities to explore partnerships and fundraising initiatives involving cryptocurrency rewards.
3. Retail and Loyalty Programs - 'MissionCoin' and similar digital reward systems offer potential disruption in the retail industry as it encourages businesses to adopt new loyalty program models that leverage digital currencies and incentivize community engagement.
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