Happn is a Missed Connections App Based on Real Life Interactions
Alyson Wyers — July 18, 2014 — Tech
References: happn.fr & techcrunch
This mobile application aims to help singles connect in the form of a missed connections app. Happn uses your smartphone's location to show you potential matches in your area (similar to Tinder) but every time you cross paths with someone they move to the top of your feed (like Highlight). Based on real life experiences, this dating app would be helpful if you run into the same cute person on your morning commute everyday.
This repetition-counting newsfeed feature is what sets the French missed connections app apart. Upon opening the app, a grid appears with your most recent encounters. The further down you scroll, the further you go back in time. When you tap on someone's profile, you can indicate interest and see if a mutual feeling exists. You can also open a free chat window, regardless of whether or not a match has been made.
This repetition-counting newsfeed feature is what sets the French missed connections app apart. Upon opening the app, a grid appears with your most recent encounters. The further down you scroll, the further you go back in time. When you tap on someone's profile, you can indicate interest and see if a mutual feeling exists. You can also open a free chat window, regardless of whether or not a match has been made.
Trend Themes
1. Encounter-based Dating - Creating apps that connect people based on real-life encounters can create a more personal and serendipitous dating experience.
2. Real-time Location Tracking - Integrating location tracking technology into dating apps could improve accuracy and enhance connections based on physical proximity.
3. Repetition-counting Newsfeed - Developing newsfeed features that prioritize recurring encounters with certain individuals could create a more efficient and personalized dating experience.
Industry Implications
1. Mobile App Development - The development of encounter-based dating apps presents opportunities for app developers to expand into the dating market space.
2. Location-based Services - Companies that specialize in location-based technology may benefit from providing this service to developers who aim to build encounter-based dating apps.
3. Online Dating Industry - Encounter-based dating apps have the potential to disrupt the current online dating industry, providing a more authentic and organic dating experience.
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