The Minnow Bathers SS 2011 Collection Features Hot High-Waisted Looks
Leslie Chen — July 23, 2011 — Marketing
References: minnowbathers & blog.urbanoutfitters
The Minnow Bathers SS 2011 line is the newest collection from the retrofied swimwear company. Featuring their signature high-waisted styles, the ensemble of pieces in this line are as classic as ever.
The Minnow Bathers SS 2011 line includes a bevy of florals and more subtle solid color pieces. There are also designs for guys who dare to look different from the everyday Hawaiian short variety of swim trunks.
Get your hands on these swim pieces before the sizzle of the sun slows down.
Implications - Tired of the bevy of revealing styles coming out in contemporary society, consumers are looking for more subtle designs. Products that feature a more simple look are appealing to those who want to maintain a classic appearance. Companies looking to increase their value on the market could hone in on this when coming out with new items.
The Minnow Bathers SS 2011 line includes a bevy of florals and more subtle solid color pieces. There are also designs for guys who dare to look different from the everyday Hawaiian short variety of swim trunks.
Get your hands on these swim pieces before the sizzle of the sun slows down.
Implications - Tired of the bevy of revealing styles coming out in contemporary society, consumers are looking for more subtle designs. Products that feature a more simple look are appealing to those who want to maintain a classic appearance. Companies looking to increase their value on the market could hone in on this when coming out with new items.
Trend Themes
1. Retrofied Swimwear - Opportunity for companies to create swimwear with classic, high-waisted designs to appeal to consumers looking for more subtle and timeless styles.
2. Floral Swimwear - There is a demand for swimwear featuring floral patterns, providing an opportunity for companies to create designs that cater to this trend.
3. Alternative Men's Swimwear - Companies can capitalize on the market demand for men's swimwear that differs from the traditional Hawaiian shorts, offering unique and trendy options.
Industry Implications
1. Fashion - The fashion industry has an opportunity to create retro-inspired swimwear lines that cater to consumers' desire for classic and timeless designs.
2. Swimwear - The swimwear industry can explore the trend of floral patterns and high-waisted designs, providing customers with more options that align with their preferences.
3. Men's Fashion - There is a market opportunity for companies in the men's fashion industry to develop alternative swimwear options that deviate from the traditional Hawaiian shorts.
5
Score
Popularity
Activity
Freshness
