Josie Maran's Vitamin-Rich Skincare is an Alternative Milky Cleanser
Laura McQuarrie — May 18, 2020 — Fashion
References: josiemarancosmetics
At the same time alternative milks are booming within the beverage space, skincare brands are incorporating alternative milks into their products to uniquely tap into the popularity of milky cleansers. Josie Maran's Argan Milk Clean Skin Niacinamide Cleanser boasts a hydrating and soothing formula that's useful for removing makeup and impurities. With the addition of argan milk, the product is beneficial for encouraging plumpness, while the included form of Vitamin B3 helps to boost clarity and brightness.
The cruelty-free skincare cleanser also includes lactic acid as a gentle chemical exfoliant that helps to promote cell turnover and refreshed, vibrant skin. 100% pure argan oil is a popular multi-tasking ingredient in Josie Maran's products and this one promises to naturally complement serums and other treatments.
Image Credit: Josie Maran
The cruelty-free skincare cleanser also includes lactic acid as a gentle chemical exfoliant that helps to promote cell turnover and refreshed, vibrant skin. 100% pure argan oil is a popular multi-tasking ingredient in Josie Maran's products and this one promises to naturally complement serums and other treatments.
Image Credit: Josie Maran
Trend Themes
1. Alternative Milk Skincare - Incorporating alternative milks into skincare to tap into the popularity of milky cleansers and create hydrating formulas.
2. Multi-tasking Ingredients - Using multi-tasking ingredients, like argan oil, in skincare products for added benefits and a streamlined routine.
3. Chemical Exfoliants - Incorporating gentle chemical exfoliants, like lactic acid, into skincare as an alternative to physical exfoliants.
Industry Implications
1. Skincare - Skincare brands can incorporate alternative milks, multi-tasking ingredients, and chemical exfoliants to create innovative and effective products.
2. Beauty - Beauty companies can tap into the alternative milk trend and incorporate it into their skincare and cosmetic lines to stay on trend.
3. Wellness - Wellness brands can create products that incorporate alternative milks and other hydrating ingredients to promote healthy skin from the inside out.
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