'mopusher' Bracelets Help Motivate Wearers by Tracking Success
Riley von Niessen — August 4, 2016 — Lifestyle
References: kickstarter & mopusher
The 'mopusher' is the name of a wearable milestone tracker that was founded by Rouven Thies, an ambitious student and athlete from the town of Bad Camberg in Germany.
He was inspired to create the milestone trackers when he found himself overwhelmed during his studies, trying to complete exams while training for a competitive race at the same time. With this in mind, he sought to design a device that helps to inform its wearer of their increasing success, without using time and technological components.
The milestone trackers are therefore more versatile than their expensive digital competitors, allowing consumers to set any goal they like and use the bands to visualize their road to success. The mopusher works by encouraging its wearer to be more accountable for their actions by allowing them to adhere another decorative reward stone when they reach their personal goals.
He was inspired to create the milestone trackers when he found himself overwhelmed during his studies, trying to complete exams while training for a competitive race at the same time. With this in mind, he sought to design a device that helps to inform its wearer of their increasing success, without using time and technological components.
The milestone trackers are therefore more versatile than their expensive digital competitors, allowing consumers to set any goal they like and use the bands to visualize their road to success. The mopusher works by encouraging its wearer to be more accountable for their actions by allowing them to adhere another decorative reward stone when they reach their personal goals.
Trend Themes
1. Wearable Milestone Trackers - There is an opportunity for disruptive innovation in the wearable technology market by creating milestone trackers that do not require batteries.
2. Versatile Goal Setting Bands - The development of goal setting bands that allow consumers to set and visualize their own goals can disrupt the personal tracking industry.
3. Accountability Bracelets - Creating bracelets that promote accountability and motivation through the use of rewards can disrupt the self-improvement market.
Industry Implications
1. Wearable Technology - Battery-free milestone trackers can disrupt the wearable technology industry by offering a more versatile and cost-effective alternative.
2. Personal Tracking - The development of goal setting bands can disrupt the personal tracking industry by allowing consumers to customize their tracking experience.
3. Self-improvement - Accountability bracelets that use rewards can disrupt the self-improvement industry by providing a tangible way for individuals to track and motivate their progress.
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