Vans Unveiled a Pair of Sneakers in a Reflective Rose Gold
Riley von Niessen — April 28, 2018 — Fashion
References: vans & bae.hypebeast
Vans recently updated its iconic Old Skool sneaker silhouette, this time supplying them with a unique metallic platform design.
The uppers of the sneakers are overtaken by a reflective rose gold material, making them ideal for catching some glances in the summer. Van's usual branding is included on the sides on the sneakers, but is colored the same rose gold as the rest of the uppers to provide a more minimalist feel to the design. The thick platforms on the sneakers are a classic cream color, and have light texturing on the toes to provide some variance. The sneakers are finished off with classic white laces, which match with the soles, as well as the inner linings.
The uppers of the sneakers are overtaken by a reflective rose gold material, making them ideal for catching some glances in the summer. Van's usual branding is included on the sides on the sneakers, but is colored the same rose gold as the rest of the uppers to provide a more minimalist feel to the design. The thick platforms on the sneakers are a classic cream color, and have light texturing on the toes to provide some variance. The sneakers are finished off with classic white laces, which match with the soles, as well as the inner linings.
Trend Themes
1. Metallic Sneaker Trend - The rising popularity of reflective and metallic materials in footwear presents an opportunity for companies to incorporate these materials in new and innovative ways.
2. Platform Sneaker Trend - The resurgence of platform sneakers presents an opportunity for companies to experiment with different heights, shapes, and designs.
3. Monochrome Design Trend - The use of a single color in the design of these sneakers creates a clean and minimalist look that could potentially be applied to other products.
Industry Implications
1. Footwear Industry - Companies in the footwear industry can incorporate the metallic and platform trends into their own sneaker designs.
2. Fashion Industry - Designers in the fashion industry can play with the monochrome design trend to create clothing and accessories.
3. Retail Industry - Retailers can capitalize on these consumer trends by offering trendy products that cater to consumers' desire for unique and stylish items.
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