Nike Launches the Bold Tonal Air Max Plus Shine Sneaker Model
Nike introduces the newest footwear option to join its roster with the latest Air Max Plus Shine silhouette. The retro look retains the silhouette and has a mesh construction across the upper in a bold gold hue. It is complete with a matching TPU cage on top and adds some textural contrast with the leather mudguard section and toe cap.
Soft suede is then applied on top of the silhouette on the tongue and the heel counter. As a tonal contrast, there is the addition of yellow that makes up a variety of Air Max Plus branding throughout the shoe. It has an Air unit surrounded by the black midsole foundation before it is rouned out by the rubber gum outsole.
Image Credit: Nike
Soft suede is then applied on top of the silhouette on the tongue and the heel counter. As a tonal contrast, there is the addition of yellow that makes up a variety of Air Max Plus branding throughout the shoe. It has an Air unit surrounded by the black midsole foundation before it is rouned out by the rubber gum outsole.
Image Credit: Nike
Trend Themes
1. Retro Metallic Sneakers - The trend of retro metallic sneakers is on the rise, creating an opportunity for companies to offer new and unique designs for consumers who crave nostalgia.
2. Tonal Colorways - The use of bold and vibrant tonal colorways in shoe designs presents an opportunity for companies to attract consumers who want to make a statement with their footwear.
3. Textural Contrast - Designers can explore textural contrast in footwear by incorporating materials such as leather and suede, creating disruptive innovation opportunities for the industry.
Industry Implications
1. Footwear - The footwear industry can capitalize on the trend of retro metallic sneakers and tonal colorways, incorporating textural contrast for added uniqueness.
2. Fashion - Fashion companies can incorporate metallic and tonal elements into their designs to cater to consumers who want to make bold fashion statements.
3. Sports and Athleisure - Sports and athleisure brands can attract consumers who crave nostalgic designs and bold colorways in their footwear by offering unique metallic sneaker options.
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