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Eco-Friendly Transitional Apparel

Clean the Sky - Positive Eco Trends & Breakthroughs

Message Factory's ANGÉLIQUE Camisole Fuses Style and Function

— July 14, 2020 — Fashion
Message Factory's ANGÉLIQUE printed camisole is an activewear garment that makes a seamless transition from the outdoors to an everyday occasion. Founded in Quebec, the brand specializes in loungewear and everyday apparel designed to resemble real clothes versus traditional performance gear. Additionally, each of its pieces is made with premium, organic cotton materials.

In addition to this printed camisole, the brand also specializes in organic cotton denim, dresses and active life essentials that effortlessly fuse style with comfort. This camisole boasts a loose silhouette with racer back detailing making it perfect for summer or for layering, and is made from 94% organic cotton and 6% Spandex materials adding to its stretchy feel.

In addition to their eco-friendly business model, Message Factory is dedicated to donating 1% of all sales proceeds to local organizations within its community.
Trend Themes
1. Eco-friendly Apparel - There is a growing opportunity for apparel brands to incorporate sustainable, organic materials into their designs.
2. Transitional Clothing - Fashion brands can create more versatile clothing that can transition from outdoor activities to everyday wear, filling a gap in the market for stylish, functional apparel.
3. Socially Responsible Businesses - Companies can differentiate themselves by dedicating a portion of sales to supporting local organizations and communities.
Industry Implications
1. Apparel - The apparel industry can adopt eco-friendly materials and create more transitional clothing options to appeal to eco-conscious and active consumers.
2. Sustainable Fashion - The sustainable fashion industry can continue to grow and innovate by incorporating eco-friendly production processes and materials, such as organic cotton.
3. Social Impact Businesses - Businesses across different industries can stand out by being socially responsible and dedicating a portion of sales to supporting local communities and organizations.
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