The Bespoke Merrimack + Stranahan’s Blue Peak Canoe is Hand-Built
Grace Mahas — July 26, 2023 — Art & Design
References: sanborncanoe
Stranahan's Colorado Whiskey and Sanborn Canoe Co. have joined forces in their dedication to exceptional craftsmanship and daring exploration with the launch of the bespoke Merrimack + Stranahan’s Blue Peak Canoe. The canoe is meticulously hand-built from Stranahan’s whiskey barrels.
Sanborn's artistry embraces every element of the whiskey barrels, from the staves to the lids and metal hoops, to craft their renowned 14’6” Tennessean Tandem / Solo canoe—a versatile classic that excels in any expedition. Weighing 46 lbs and featuring two seats, this canoe beckons adventurers on solo journeys or weekend escapades with loved ones. Transcending ordinary materials, Sanborn's transformative touch turns aged oak barrels into an awe-inspiring vessel that embodies the essence of both brands.
The Stranahan’s X Sanborn Canoe is exclusively available for made-to-order purchase on sanborncanoe.com, priced at $5,845. Each canoe is meticulously crafted, resulting in a 6-8 week lead time until delivery or pickup.
Sanborn's artistry embraces every element of the whiskey barrels, from the staves to the lids and metal hoops, to craft their renowned 14’6” Tennessean Tandem / Solo canoe—a versatile classic that excels in any expedition. Weighing 46 lbs and featuring two seats, this canoe beckons adventurers on solo journeys or weekend escapades with loved ones. Transcending ordinary materials, Sanborn's transformative touch turns aged oak barrels into an awe-inspiring vessel that embodies the essence of both brands.
The Stranahan’s X Sanborn Canoe is exclusively available for made-to-order purchase on sanborncanoe.com, priced at $5,845. Each canoe is meticulously crafted, resulting in a 6-8 week lead time until delivery or pickup.
Trend Themes
1. Craftsmanship-made Canoes - The trend of hand-building canoes with exceptional craftsmanship presents opportunities for unique and high-quality water vessels.
2. Upcycling Materials - The trend of repurposing materials like whiskey barrels into products such as canoes showcases the potential for sustainable and creative innovation.
3. Bespoke Customization - The trend of offering made-to-order canoes allows customers to personalize their watercraft, tapping into the desire for bespoke products.
Industry Implications
1. Outdoor Recreation - The outdoor recreation industry can leverage the craftsmanship-made canoe trend to offer unique and premium products to adventurous consumers.
2. Sustainable Manufacturing - The repurposing trend of upcycling materials, like whiskey barrels into canoes, presents opportunities for sustainable manufacturing practices across industries.
3. Custom Product Design - The bespoke customization trend in the canoe industry opens doors for businesses specializing in personalized product design and manufacturing.
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