Mercer Amsterdam Unveiled the Vegan MERCER X VIBRAM Sneaker
Grace Mahas — December 30, 2019 — Fashion
References: merceramsterdam & instagram
Mercer Amsterdam, the new streetwear company making waves in sneaker culture, recently unveiled the MERCER X VIBRAM chunky footwear along with many others this past year.
The MERCER X VIBRAM sneakers are the brand's first-ever vegan sneaker made in collaboration with Vibram, the Italian company that manufactures the production of Vibram branded rubber outsoles for footwear. The new sneaker boasts unparalleled grip and the midsole offers cushion and comfort. The upper and lining are made with onSteam vegan leather, a breathable microfiber that can absorb eight times its own weight in water. In addition, the MERCER X VIBRAM shoe offers thermo-regulating abilities for total dryness in the interior of the shoe.
Image Credit: Mercer Amsterdam
The MERCER X VIBRAM sneakers are the brand's first-ever vegan sneaker made in collaboration with Vibram, the Italian company that manufactures the production of Vibram branded rubber outsoles for footwear. The new sneaker boasts unparalleled grip and the midsole offers cushion and comfort. The upper and lining are made with onSteam vegan leather, a breathable microfiber that can absorb eight times its own weight in water. In addition, the MERCER X VIBRAM shoe offers thermo-regulating abilities for total dryness in the interior of the shoe.
Image Credit: Mercer Amsterdam
Trend Themes
1. Sustainable Footwear - The rise of vegan sneakers made from innovative, eco-friendly materials presents opportunities for brands to capitalize on the growing demand for sustainable footwear options.
2. Collaborative Partnerships - Collaborating with specialized companies like Vibram opens up possibilities for sneaker brands to leverage their expertise in materials and technology to create unique and high-performance products.
3. Innovative Sneaker Technology - Advancements in sneaker technology, such as breathable vegan leather and thermo-regulating properties, offer room for brands to disrupt the market by creating sneakers that prioritize comfort, performance, and eco-consciousness.
Industry Implications
1. Fashion - The fashion industry can explore the development of sustainable footwear options and collaborative partnerships to meet the growing demand for eco-friendly and innovative sneakers.
2. Sportswear - Sportswear brands can tap into the trend of innovative sneaker technology to create high-performance footwear that combines functionality, sustainability, and style.
3. Footwear Manufacturing - Footwear manufacturers can embrace the rising demand for sustainable materials and technologies in the production process, ultimately contributing to the development of eco-friendly sneakers with enhanced performance features.
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