‘White Men Wearing Google Glass’ Showcases this Chic Acces
Gil Cohen — June 17, 2013 — Pop Culture
References: whitemenwearinggoogleglass.tumblr & lostateminor
If you’re like me, you’ve been wondering who exactly is out there wearing Google Glass, and now we can both be rest assured that with the ‘White Men Wearing Google Glass’ Tumblr, this tech-savvy accessory has found its target demographic.
While these men are impossibly stylish with their interesting and certainly well-planned fashion choices, the smart spectacles steal the show by adding an extra layer of coolness over their pasty faces. Some even dare to wear Google Glass over their current glasses, creating a double-layered style that is going to be hot for fall.
As the ‘White Men Wearing Google Glass’ blog so poignantly states, “if Google Glass didn’t exist, all these Silicon Valley guys would be having affairs or buying unsuitable motorbikes,” so thanks Google.
While these men are impossibly stylish with their interesting and certainly well-planned fashion choices, the smart spectacles steal the show by adding an extra layer of coolness over their pasty faces. Some even dare to wear Google Glass over their current glasses, creating a double-layered style that is going to be hot for fall.
As the ‘White Men Wearing Google Glass’ blog so poignantly states, “if Google Glass didn’t exist, all these Silicon Valley guys would be having affairs or buying unsuitable motorbikes,” so thanks Google.
Trend Themes
1. Tech-savvy Spectacle Style - Disruptive innovation opportunity: Develop fashion-forward smart spectacles that cater to a wider demographic beyond white men.
2. Layered Glasses Fashion - Disruptive innovation opportunity: Create customizable eyewear solutions that allow users to layer multiple pairs of glasses, combining functionality and style.
3. Targeted Demographic Fashion Blogs - Disruptive innovation opportunity: Launch fashion blogs that specifically cater to niche target audiences, showcasing unique fashion choices and accessories.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Collaborate with tech companies to incorporate smart technology into fashion accessories, creating a new market for tech-savvy fashion products.
2. Eyewear - Disruptive innovation opportunity: Explore innovative designs and materials for wearable eyewear products that offer both style and functionality.
3. Digital Media - Disruptive innovation opportunity: Develop online platforms and blogs that target specific demographic groups to showcase fashion trends and accessories.
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