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Gummy Designer Footwear

Clean the Sky - Positive Eco Trends & Breakthroughs

Melissa's Plastic Shoes

— August 31, 2008 — Fashion
Melissa has designed some plastic shoes for some very well known designers. The Melissa footwear brand selects big designers and allows them to enjoy the fun of creating an iconic shoe. 

The Brazilian-based brand had more or less disappeared from the United States over the past few years, but it’s now back and its designs are as eye-catching as ever. Having reputed designers including Jean-Paul Gaultier, Thierry Mugler and Vivienne Westwood to design their plastic footwear, Melissa has become a style to reckon with.
Trend Themes
1. Designer Plastic Footwear - The trend of designer plastic footwear allows for both high fashion and eco-consciousness, with opportunities for sustainable materials and customization.
2. Collaboration Fashion - The trend of collaboration fashion opens doors to new design styles and target markets.
3. Sustainable Fashion - The trend of sustainable fashion presents opportunities for plastic alternatives, biodegradable materials, and eco-friendly production processes.
Industry Implications
1. Fashion Industry - The fashion industry can capitalize on the trend of designer plastic footwear by collaborating with eco-conscience brands to create innovative sustainable fashion collections.
2. Footwear Industry - The footwear industry can adopt the trend of eco-consciousness by integrating either sustainable or biodegradable materials into their manufacturing processes or producing less-wasteful designs.
3. Sustainable Materials Industry - The sustainable materials industry can take advantage of the trend of sustainable fashion by creating plastic alternative materials and developing eco-friendly production processes.
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