The Hard Rock Cafe is Introducing a Meatless Menu for October
Katherine Pendrill — October 19, 2016 — Lifestyle
References: fsrmagazine & brandeating
In honor of Vegetarian Awareness Month, the popular restaurant chain the Hard Rock Cafe is introducing a meatless menu for all of October. With many customers -- especially Millennials -- foregoing meat for veggie-heavy dishes, the new menu demonstrates how restaurants can experiment with vegetarian and vegan offerings.
The Hard Rock Cafe's meatless menu will be available from the start of October until Sunday, November 13th. The chain will offer a wide variety of meat-free dishes, that range from updated versions of existing menu items to entirely new entrees. Some standout dishes include the Grilled Ratatouille Wrap, the Pico de Gallo Quinoa Arugula Salad and Cauliflower 'Wings.' The chain is even offering vegetable-based cocktails to complement the new dishes, including the Greek-yogurt infused Very Veggie 'Tini and the alcohol-free Wascally Wabbit.
The Hard Rock Cafe's meatless menu will be available from the start of October until Sunday, November 13th. The chain will offer a wide variety of meat-free dishes, that range from updated versions of existing menu items to entirely new entrees. Some standout dishes include the Grilled Ratatouille Wrap, the Pico de Gallo Quinoa Arugula Salad and Cauliflower 'Wings.' The chain is even offering vegetable-based cocktails to complement the new dishes, including the Greek-yogurt infused Very Veggie 'Tini and the alcohol-free Wascally Wabbit.
Trend Themes
1. Vegetarian Menus - Restaurants can experiment with vegetarian and vegan offerings to cater to customers, especially Millennials, who are opting for veggie-heavy dishes.
2. Meatless Menu - Offering a wide variety of meat-free dishes, including updated versions of existing menu items and entirely new entrees, can attract diners who are looking for vegetarian options.
3. Vegetable-based Cocktails - Creating vegetable-based cocktails like the Very Veggie 'Tini and the alcohol-free Wascally Wabbit can provide unique and enticing options for customers exploring meatless dining experiences.
Industry Implications
1. Restaurant Industry - The restaurant industry can tap into the growing demand for vegetarian and vegan options by introducing meatless menus and expanding their offerings.
2. Food and Beverage Industry - The food and beverage industry can innovate by creating new vegetarian and vegan dishes that cater to the increasing consumer preference for plant-based options.
3. Hospitality Industry - The hospitality industry can differentiate itself by offering comprehensive vegetarian menus, including both food and beverage options, to meet the needs of vegetarian and vegan guests.
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