The Matchbook.nu Site is Perfectly Executed
Courtney Scharf — July 30, 2012 — Pop Culture
References: matchbook.nu & laughingsquid
The Matchbook.nu site is features some of the most unexpected pairings out there.
Coordinating famous literature with bikinis and one-piece swimsuits, this blog is unconventional. Gaining a strong following quickly, the execution of the idea that the blog is based on is the reason for which it has become so popular. Each swimsuit is almost perfectly connected to the title it is based on, and it seems like some of the designs aren't coincidental. Showing how design tends to replicate in creative industries, this is a visually addicting blog with an angle that sets it apart from others of its kind.
Quirky, and with a nerdy edge, this site is sure to only grow in popularity.
Coordinating famous literature with bikinis and one-piece swimsuits, this blog is unconventional. Gaining a strong following quickly, the execution of the idea that the blog is based on is the reason for which it has become so popular. Each swimsuit is almost perfectly connected to the title it is based on, and it seems like some of the designs aren't coincidental. Showing how design tends to replicate in creative industries, this is a visually addicting blog with an angle that sets it apart from others of its kind.
Quirky, and with a nerdy edge, this site is sure to only grow in popularity.
Trend Themes
1. Literature-themed Fashion - The success of the Matchbook.nu blog showcases the potential for creating coordinated fashion items, such as bikinis and one-piece swimsuits, based on the titles of famous literature works.
2. Creative Design Collaborations - Collaborating with different industries outside of fashion, such as literature, can inspire new and unique designs and products, such as the Matchbook.nu blog's creatively curated swimsuits.
3. Niche Content Catering to Specific Interests - The Matchbook.nu blog's success serves as a reminder that catering to a niche audience with specific interests can lead to a loyal and engaged following.
Industry Implications
1. Fashion - Fashion brands can create coordinated products based on unconventional inspirations, such as literature, to cater to niche interests.
2. Publishing - Collaborating with fashion brands to create coordinated products based on book titles can be an innovative way of promoting and bringing awareness to literature works.
3. Content Creation - The success of the Matchbook.nu blog demonstrates the importance of creating visually compelling content with a unique angle to attract a dedicated following in the crowded online content space.
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