These New Arby's Market Fresh Wraps Come in Three Flavors
Michael Hemsworth — June 23, 2020 — Lifestyle
A new range of Arby's Market Fresh Wraps have been unveiled by the QSR brand to help expand its existing lineup of premium wraps that offer customers an alternative to enjoy. The wraps include the new Creamy Mediterranean Chicken Wrap, the Chicken Club Wrap and the Jalapeño Bacon Range Chicken Wrap, which are all made with premium roast chicken breast. The wraps join the existing menu that consists of the Roast Turkey & Bacon Wrap and the Roast Turkey & Swiss Wrap.
The new Arby's Market Fresh Wraps are all made with a premium artisan-style wrap and are sure to help draw in customers who might be looking for an alternative to the brand's existing meat-focused sandwich varieties.
Image Credit: Arby’s
The new Arby's Market Fresh Wraps are all made with a premium artisan-style wrap and are sure to help draw in customers who might be looking for an alternative to the brand's existing meat-focused sandwich varieties.
Image Credit: Arby’s
Trend Themes
1. Premium Fast Food Products - Fast food chains are introducing premium options to their menu that cater to consumers looking for healthier alternatives and higher quality ingredients.
2. Expansion of Wrap Offerings - Fast food chains are expanding their wrap offerings to offer a lighter and more convenient alternative to sandwiches.
3. Artisanal Products - Fast food chains are introducing artisanal-style products to their menu to cater to consumers looking for a more unique and upscale dining experience.
Industry Implications
1. Fast Food Industry - Fast food chains are constantly innovating to cater to evolving consumer tastes and health preferences, and developing new menu items that can cut through the clutter and attract new customers.
2. Poultry Industry - With the rise of health-conscious consumers, the demand for premium chicken products is on the rise, providing opportunities for companies in the poultry industry to cater to this growing market.
3. Food Packaging Industry - As the demand for grab-and-go options increases, the food packaging industry is developing new and innovative packaging solutions that keep food fresh, portable, and convenient for consumers on the go.
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