The Mara Hoffman Snap Case for iPhone is Loud and Colorful
Meghan Young — June 21, 2013 — Art & Design
The Mara Hoffman Snap Case is the perfect smartphone protector for the summer season. Although the dark colors will transition nicely into the cooler months, the exotic tribal and Egyptian imagery is ideal for the hot weather. The use of bright colors is also key. As the temperatures continue to steadily rise, people will be looking for ways to individualize their barely-there outfits and accessories like these fit the bill beautifully.
Created for Incase, the Mara Hoffman Snap Case collection is comprised of six different designs. Made to fit the iPhone 5, the cases reflect Hoffman’s own affinity for global travel, nature, mythology and magic. The line even adopts some of the patterns from her past clothing designs, which will be a huge draw for those who love the Mara Hoffman brand.
Created for Incase, the Mara Hoffman Snap Case collection is comprised of six different designs. Made to fit the iPhone 5, the cases reflect Hoffman’s own affinity for global travel, nature, mythology and magic. The line even adopts some of the patterns from her past clothing designs, which will be a huge draw for those who love the Mara Hoffman brand.
Trend Themes
1. Summer-inspired Smartphone Cases - Opportunity for companies to create smartphone cases that reflect the summer season, using bright colors and exotic imagery.
2. Fashion-branded Smartphone Accessories - Opportunity for fashion brands to extend their reach into the tech industry by developing smartphone accessories that incorporate their unique designs.
3. Personalized Smartphone Accessories - Opportunity to offer customizable smartphone accessories that allow consumers to express their individuality.
Industry Implications
1. Smartphone Accessories - Opportunity for companies in the smartphone accessory industry to incorporate summer-inspired designs and collaborate with fashion brands.
2. Fashion - Opportunity for fashion brands to extend their brand into the tech industry and reach a new consumer base.
3. Customizable Products - Opportunity to offer personalized smartphone accessories and create a unique selling point.
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