The ProAmpac MAP RAP Sandwich Wedge Packaging is Versatile
Michael Hemsworth — June 23, 2023 — Marketing
The ProAmpac MAP RAP Sandwich Wedge has been launched in the North American market to provide retailers with a way to keep a variety of foods fresher for longer in a sustainable way. The Modified Atmosphere Packaging (MAP) RAP Sandwich Wedge packaging is designed for use with sandwiches and wraps, and will keep it preserved for up to 28 days. The packaging features a fiber-based carton board construction accented by a small film window to allow view of the product within, which also helps with preservation.
Market Manager for Fresh Food-to-Go Irma Randles spoke on the ProAmpac MAP RAP Sandwich Wedge packaging saying, "Sustainability lies at the heart of ProAmpac’s business strategy and we are thrilled to unveil the fibre-based MAP RAP Sandwich Wedge. Our packaging solution represents a more sustainable alternative to conventional plastic sandwich packs while reducing food spoilage costs."
Market Manager for Fresh Food-to-Go Irma Randles spoke on the ProAmpac MAP RAP Sandwich Wedge packaging saying, "Sustainability lies at the heart of ProAmpac’s business strategy and we are thrilled to unveil the fibre-based MAP RAP Sandwich Wedge. Our packaging solution represents a more sustainable alternative to conventional plastic sandwich packs while reducing food spoilage costs."
Trend Themes
1. Sustainable Packaging - The fiber-based sandwich packaging provides a more sustainable alternative to conventional plastic packs.
2. Extended Shelf Life - The Modified Atmosphere Packaging (MAP) RAP Sandwich Wedge keeps food preserved for up to 28 days, reducing food spoilage costs.
3. Visual Product Display - The small film window in the packaging allows consumers to view the product within, enhancing the visual presentation.
Industry Implications
1. Food Packaging - The fiber-based sandwich packaging offers a sustainable and cost-effective solution for food packaging.
2. Fast Food - The extended shelf life of the sandwich packaging can benefit fast food chains by reducing food waste and costs.
3. Retail - The visual product display feature of the packaging can attract customers and enhance product visibility on store shelves.
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