Mandarin Oriental Combines Cakes with an Iconic Fashion Label
Tiffany — January 19, 2014 — Art & Design
References: mandarinoriental & psfk
The iconic Mandarin Oriental Hotel in Munich is in for a sweet treat; guests and visitors can now enjoy a luxurious, fashion-infused afternoon tea experience that combines one of the world’s most popular fashion brand Jimmy Choo with delectable treats. The exclusive fashion afternoon tea is in partnership with Jimmy Choo and takes inspiration from the brand’s 2014 Cruise collection.
The delectable treats were carefully crafted by Munich’s top pastry chefs that include Caviar Shooters, Chocolate Raspberry Macaroons, Jimmy Choo Handbags filled with chocolate and many more.
Each set is served with an assortment of teas like Organic Green Tea, Ginger and Lemongrass Tea, Assam and a variety of other options. The afternoon tea experience is “must for those with a passion for fashion who want to enjoy the sweet temptations of life.”
The delectable treats were carefully crafted by Munich’s top pastry chefs that include Caviar Shooters, Chocolate Raspberry Macaroons, Jimmy Choo Handbags filled with chocolate and many more.
Each set is served with an assortment of teas like Organic Green Tea, Ginger and Lemongrass Tea, Assam and a variety of other options. The afternoon tea experience is “must for those with a passion for fashion who want to enjoy the sweet temptations of life.”
Trend Themes
1. Fashion-infused Culinary Experience - Fashion brands infusing their image into culinary experiences presents an opportunity for innovative hospitality services.
2. Luxurious Afternoon Tea Sets - Offering unique and luxurious afternoon tea sets can provide differentiation for high-end hospitality establishments.
3. Cross-industry Collaborations - Collaborations between fashion and hospitality industries can create unique experiences which drive business and attract patrons.
Industry Implications
1. Fashion Industry - The fashion industry can take advantage of cross-industry collaborations to extend brand awareness and reach consumers in new ways.
2. Hospitality Industry - The hospitality industry can leverage unique and luxurious experiences to differentiate themselves in a crowded market and attract more customers.
3. Culinary Industry - The culinary industry has an opportunity to collaborate with fashion brands to create visually stunning and exciting culinary experiences for patrons.
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