The Magellan Explorist Catches Up to the iPhone Generation
Meghan Young — October 8, 2010 — World
References: magellangps & fastcompany
Since smartphones seem to be able to do pretty much anything and everything, specialized devices like the Magellan Explorist need to step up their game. That's exactly what this GPS system has done.
Introducing a sleeker look, the Magellan Explorist does away with primitive GPS designs. According to Fast Company, it has "a touch-screen, full color and loaded with worldwide maps -- as well as a bunch of sharing software for plotting journeys, taking geo-tagged pictures and video (yes, it has a camera)."
Introducing a sleeker look, the Magellan Explorist does away with primitive GPS designs. According to Fast Company, it has "a touch-screen, full color and loaded with worldwide maps -- as well as a bunch of sharing software for plotting journeys, taking geo-tagged pictures and video (yes, it has a camera)."
Trend Themes
1. Streamlined GPS Devices - The trend is towards GPS devices that are slimmer and more sophisticated than their predecessors, with enhanced features such as touch-screens, worldwide maps, and built-in cameras.
2. Smartphone Integration - Specialized GPS devices are finding ways to integrate with smartphones, allowing for seamless data sharing and streamlined functionality;
3. Multi-purpose Devices - As consumers demand more from their gadgets, GPS devices are adapting by adding features like cameras and social-sharing functions to become multi-purpose tools for travel and exploration.
Industry Implications
1. Outdoor Gear - Outdoor gear companies can capitalize on the trend towards more sophisticated GPS devices by integrating advanced tracking and mapping functions into their products.
2. Travel and Tourism - The travel and tourism industry can benefit from the trend towards multi-purpose GPS devices that offer social sharing and multimedia functionality, allowing travelers to document and share their experiences in real-time.
3. Consumer Electronics - Consumer electronics companies can capitalize on the trend towards smartphone integration by developing GPS devices that seamlessly integrate with mobile devices and offer enhanced functionality beyond basic GPS navigation.
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