Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

MacBook Air

Clean the Sky - Positive Eco Trends & Breakthroughs

World's Thinnest Notebook + Hottest Laptop of 2008

— January 16, 2008 — Tech
The new MacBook Air was announced by Steve Jobs of Apple at MacWorld. The MacBook Air is now the world's thinnest notebook, and sure the be the hottest laptop of 2008.

The laptop features a very smooth design, hidden ports, backlit keyboard (sexy but useless) and it's small and light weighing in at 3 pounds. In fact, the MacBook air is .16 to .76 inches thin, making the profile a wedge shape. The size is bout 13 inches wide by 9 inched deep.

Eco lovers will be happy that the MacBook Air uses mercury and arsenic-free glass and less packaging.

Technical specs

• .16 to .75-inch thickness on top
• 12.8 x 8.94 inches
• 3 pounds
• 5 hours of battery life with everything running
• Intel Core 2 Duo Processor at 1.6 or 1.8GHz, motherboard the length of a pencil.
• 800MHz frontside bus.
• 2GB RAM 667MHz DDR2 standard.
• 13.3-inch screen, LED backlit.
• 1,280 x 800 pixels
• Micro-DVI adapter (for DVI, VGA, composite and S-Video output)
• Intel GMA X3100 Graphics processor with 144MB RAM shared
• 1.8-inch 80GB HD or 64GB Solid State Drive (no moving pieces, but for a stunning $1,300 price increase!)
• Multitouch trackpad with gestures. Pans, zooms, rotates, etc.
• 802.11n and Bluetooth 2.1.
• Optional external HD for $99, USB-bus powered.
• Full backlit keyboard.
• One USB 2.0, one audio port, one Micro-DVI
Trend Themes
1. Ultra-thin Laptops - As MacBook Air gained a lot of attention due to its thickness, companies can explore the market for ultra-thin laptops and come up with such variations to create a buzz and offer something unique.
2. Multi-touch Trackpads - The MacBook Air features a Multi-Touch trackpad with gestures which make it convenient to use. Companies can work on similar variations for trackpads to enhance the user experience with laptops.
3. Sustainable Computing Practices - With Apple making use of mercury and arsenic-free glass and less packaging, there is an opportunity for other computer companies and industries to explore sustainable, eco-friendly computing practices and be conscious of their ecological footprint while creating products.
Industry Implications
1. Computer Hardware Industry - With MacBook Air, Apple shook the computer hardware industry by introducing an ultra-thin laptop and it's still a thriving industry for innovation focused on offering unique laptops.
2. Consumer Electronics Industry - One of the most popular consumer electronics products is laptops and with the fanfare around MacBook Air, there will always be excitement and competition in the industry for creating novel laptops.
3. Sustainability Industry - The computing industry is one of the largest contributors of e-waste. There is a significant need to make sustainability an integral part of technological practices and reduce digital waste, which creates opportunities for innovation in sustainable computing practices and services.
6.5
Score
Popularity
Activity
Freshness