Tiffany & Co.'s Luxury Advent Calendar Costs $112,000
Laura McQuarrie — October 22, 2019 — Fashion
References: tiffany & highsnobiety
For the 2019 holiday season, Tiffany & Co. is introducing its first-ever advent calendar and as to be expected, the luxury advent calendar is full of precious jewelry pieces. The debut holiday advent calendar from Tiffany & Co. boasts a price tag that starts at $112,000 and a towering design that is styled to resemble an iconic flagship store in New York City in Tiffany blue.
Inside the keepsake advent calendar, people will find products from the Tiffany T collection, as well as Tiffany’s Everyday Objects like a sterling silver paper cup and a Tiffany Smile pendant in 18k rose gold with diamonds. In all, there are 24 gifts to discover each day until the arrival of Christmas, which makes the whole of December a treat.
Inside the keepsake advent calendar, people will find products from the Tiffany T collection, as well as Tiffany’s Everyday Objects like a sterling silver paper cup and a Tiffany Smile pendant in 18k rose gold with diamonds. In all, there are 24 gifts to discover each day until the arrival of Christmas, which makes the whole of December a treat.
Trend Themes
1. Luxury Advent Calendars - The trend of luxury advent calendars offers an opportunity for premium brands to showcase exclusive and high-value products during the holiday season.
2. Experiential Gift Giving - The trend towards extravagant jewelry advent calendars reflects the growing consumer demand for unique and memorable gifting experiences.
3. Iconic Brand Collaborations - The partnership between Tiffany & Co. and luxury advent calendars presents an opportunity for brands to collaborate and leverage their prestige to create desirable limited-edition products.
Industry Implications
1. Jewelry - The jewelry industry can tap into the trend of luxury advent calendars to create exclusive and high-end holiday offerings, elevating the gifting experience for customers.
2. Luxury Retail - The luxury retail industry can explore the trend of extravagant jewelry advent calendars to attract affluent customers looking for unique and premium holiday gifting options.
3. Marketing and Branding - Marketing and branding agencies can help brands seize the opportunity presented by extravagant jewelry advent calendars to create compelling campaigns that emphasize exclusivity and luxury.
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