'Luft' by Aaron McPolin Uses Fun, Controlled Chaos for Beauty
Marissa Brassfield — December 6, 2009 — Fashion
References: behance.net
I'm a fan of makeup that doesn't play by the rules, so 'Luft' by Aaron McPolin immediately caught my attention. This shoot takes gorgeous gowns and dresses out into the wild, but it's the makeup that steals the show here.
For the pictorial, Aaron McPolin's makeup artist applied bright shades that usually go on eyelids to the models' temples. In the first image, the tapped-on powders look just like splatter paint or even a blast of spray paint.
Check out more shots of Luft' by Aaron McPolin above.
For the pictorial, Aaron McPolin's makeup artist applied bright shades that usually go on eyelids to the models' temples. In the first image, the tapped-on powders look just like splatter paint or even a blast of spray paint.
Check out more shots of Luft' by Aaron McPolin above.
Trend Themes
1. Splatter-painted Eye Makeup - Opportunity for makeup brands to create bold and unconventional eye makeup products using splatter-painted techniques.
Industry Implications
1. Beauty and Cosmetics - Disruptive innovation opportunities in the beauty industry by creating unique and artistic makeup looks.
5.2
Score
Popularity
Activity
Freshness