Alife's Lucky Capsule Celebrates St. Patrick's Day
References: alifenewyork & hypebeast
New York-based streetwear label Alife introduces its latest Lucky collection, which is designed to celebrate the holiday St. Patrick's Day. The capsule features a hoodie and a sneaker, making up a small series for the celebration. The footwear is the Everybody Hi silhouette, which is renamed Lucky to suit the theme this time.
This version of the shoe boasts a colorway of white and green informed by leather materials in an overlaying manner across the uppers. There are touches of suede at the toebox and the lateral side showcases a shamrock informed by applique stitching. Branding accents are found across the heel and the tongue and the shoes come with a Alife/Shop Art Museum hang tag. The sweater is done in forest green and cotton fleece materials.
Image Credit: Alife
This version of the shoe boasts a colorway of white and green informed by leather materials in an overlaying manner across the uppers. There are touches of suede at the toebox and the lateral side showcases a shamrock informed by applique stitching. Branding accents are found across the heel and the tongue and the shoes come with a Alife/Shop Art Museum hang tag. The sweater is done in forest green and cotton fleece materials.
Image Credit: Alife
Trend Themes
1. Holiday Streetwear - Disruptive innovation opportunity: Creating themed streetwear collections for different holidays
2. Celebration Capsules - Disruptive innovation opportunity: Designing limited edition capsule collections for specific celebrations
3. Themed Sneaker Design - Disruptive innovation opportunity: Incorporating thematic elements into sneaker designs
Industry Implications
1. Streetwear - Disruptive innovation opportunity: Reimagining streetwear by infusing it with holiday-themed aesthetics
2. Fashion - Disruptive innovation opportunity: Exploring the potential of limited edition capsule collections in the fashion industry
3. Footwear - Disruptive innovation opportunity: Pushing the boundaries of sneaker design by incorporating unique themes and colorways
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