The Loverly Online Bridal Scrapbook Helps Organize the Big Wedding Day
Sarah Moore — April 19, 2012 — Lifestyle
The Loverly online bridal scrapbook is like the Pinterest for anyone that has too much wedded bliss to plan for and no effective way to organize it.
Created by Kellee Khalil, the site just got a facelift this year to better help brides-to-be organize the special day all in one convenient location.
The site operates similarly to a pin board and lets users save photos and share tips and tricks with other engaged folk. Users cannot upload their own photos, however, but rather can access information compiled on the site from 32 of the most popular and well-respected wedding blogs on the Web.
The wedding search engine acts as a one-stop shop for planning and organizing the big event and helps ease tensions when the lady-of-the-hour turns into a bridezilla.
Created by Kellee Khalil, the site just got a facelift this year to better help brides-to-be organize the special day all in one convenient location.
The site operates similarly to a pin board and lets users save photos and share tips and tricks with other engaged folk. Users cannot upload their own photos, however, but rather can access information compiled on the site from 32 of the most popular and well-respected wedding blogs on the Web.
The wedding search engine acts as a one-stop shop for planning and organizing the big event and helps ease tensions when the lady-of-the-hour turns into a bridezilla.
Trend Themes
1. Wedding Planning Websites - Opportunity for disruptive innovation in creating new online platforms that offer more personalized and interactive wedding planning features.
2. Online Bridal Scrapbooks - Potential for disruptive innovation in developing virtual wedding scrapbook tools that allow users to upload and curate their own photos.
3. Wedding Search Engines - Opportunity for disruptive innovation in creating comprehensive wedding search engines that provide curated content from various trusted sources to assist couples in the planning process.
Industry Implications
1. E-commerce - E-commerce platforms have the opportunity to integrate wedding planning features and offer personalized product recommendations to cater to engaged couples.
2. Wedding Services - Wedding service providers can leverage online platforms and tools to streamline their booking processes and enhance the overall wedding planning experience for engaged couples.
3. Technology - Technological advancements can disrupt the wedding industry by offering innovative solutions such as virtual reality wedding planning experiences or AI-powered wedding planning assistants.
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