Lorac is Now Offering a Beauty and the Beast Makeup Set
Mishal Omar — June 1, 2017 — Fashion
References: loraccosmetics & popsugar
The cosmetics brand Lorac Los Angeles collaborated with the House of Mouse in order to offer a limited-edition makeup collection inspired by the popular Disney movie Beauty and the Beast.
The collection, which just launched today, offers four different products. The first is the Beauty and the Beast Pro Eye Shadow Palette, which comes in mostly nude shades and features an ethereal mirror inspired by the movie. The second is a Cheek Palette, which comes in a range of both light and dark powder blush shades. The Lorac brand is also offering a Lipstick Collection, as well as a Lip Gloss one.
This fairy tale makeup collection puts a more sophisticated twist on the popular children's movie, and will likely appeal to makeup lovers of all age groups.
The collection, which just launched today, offers four different products. The first is the Beauty and the Beast Pro Eye Shadow Palette, which comes in mostly nude shades and features an ethereal mirror inspired by the movie. The second is a Cheek Palette, which comes in a range of both light and dark powder blush shades. The Lorac brand is also offering a Lipstick Collection, as well as a Lip Gloss one.
This fairy tale makeup collection puts a more sophisticated twist on the popular children's movie, and will likely appeal to makeup lovers of all age groups.
Trend Themes
1. Disney-themed Makeup Collections - Cosmetic products inspired by popular Disney movies offer a new opportunity for content integration and creative product design.
2. Limited-edition Makeup Collections - Creating limited edition makeup collections is a potential business strategy for cosmetics brands to generate hype and drive sales.
3. Multifunctional Makeup Palettes - Offering makeup palettes with multiple products, such as eye shadow, blush, lipstick, and lip gloss, appeals to consumers looking for convenience and a variety of options.
Industry Implications
1. Cosmetics Industry - The cosmetics industry can take advantage of the growing trend of creating creative and innovative makeup collections to maintain customer engagement and drive sales.
2. Entertainment Industry - Collaborating with media franchises, such as Disney, to create makeup collections enables the entertainment industry to extend their brand and diversify their revenue streams.
3. Consumer Goods Industry - Creating limited edition and multifunctional makeup products can appeal to a broad demographic, providing the consumer goods industry with a lucrative market and high sales potential.
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