Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,987 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,708 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,708 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,987 cutting edge ideas.

Canine-Touting Campaigns

Clean the Sky - Positive Eco Trends & Breakthroughs

Coco Rocha and Liisa Winkler Star in the Longchamp Spring 2012 Ads

— January 23, 2012 — Fashion
"Man's best friend" is turned into a friend of fashion in the Longchamp Spring 2012 ads, starring Coco Rocha, Liisa Winkler and a four-legged canine model. Captured by Dane Shitagi for the designer's aptly titled 'Oh! My Dog' campaign, the shots show Coco, Liisa and their new pal hitting the streets of Manhattan in some fine threads.

From classic and sophisticated to edgy and contemporary pieces, the best of Longchamp Spring 2012 takes the spotlight in these ads, despite the colorful surroundings. While I, myself, am particularly drawn to the leather shorts and top combo that Coco rocks for one shot, Liisa shows off an array of spring dresses fit for any city girl on-the-go.

With a playful attitude and fabulous fashion fit for all occasions, Coco Rocha and Liisa Winkler's Longchamp Spring 2012 ads are a must-see.
Trend Themes
1. Animal-inspired Campaigns - Opportunity for brands to incorporate animals into their advertising campaigns to create a unique and memorable brand image.
2. Fashion and Pets - Emerging trend of combining fashion and pets in marketing campaigns to connect with pet owners and fashion enthusiasts.
3. Influencer Marketing with Animals - Increasing use of animals, such as dogs, in influencer marketing campaigns to leverage their popularity and appeal to a wider audience.
Industry Implications
1. Fashion and Apparel - Fashion brands can explore collaborations with pet-related companies and incorporate animals into their marketing efforts to attract pet owners and animal lovers.
2. Advertising and Marketing - Advertising agencies can develop creative campaigns that feature animals as a way to connect with consumers on an emotional level and create memorable brand experiences.
3. Pet Care and Accessories - Pet care companies can partner with fashion brands to create pet-inspired product lines and tap into the growing market of pet owners who prioritize style and fashion for their pets.
5.8
Score
Popularity
Activity
Freshness