Adsum and Merrell 1TRL Join Forces on the 1TRL MTL Long Sky Shoe
Adsum works in collaboration with Merrell 1TRL on the new grippy trail running shoes - the duo unveils the 1TRL MTL Long Sky design for the season. It has a breathable design to last through the season and is made to be durable through outdoor terrains.
It is notable developed in the Merrell Test Lab to ensure that it has a strong build. It is made using a 5MM Vibram MegaGrip outsole for a strong grip. As for the upper, it has a tear-resistant knit upper that rests under a set of TPU overlays, which also quickly dries as well. The midfoot is marked with a large reflective transfer curl traveling to the toe box.
Image Credit: Adsum
It is notable developed in the Merrell Test Lab to ensure that it has a strong build. It is made using a 5MM Vibram MegaGrip outsole for a strong grip. As for the upper, it has a tear-resistant knit upper that rests under a set of TPU overlays, which also quickly dries as well. The midfoot is marked with a large reflective transfer curl traveling to the toe box.
Image Credit: Adsum
Trend Themes
1. Grippy Trail Running Shoes - There is an opportunity for athletic footwear brands to develop innovative and durable trail running shoes with strong grip for outdoor terrains.
2. Breathable Trail Running Shoes - There is an opportunity for athletic footwear brands to develop innovative and breathable trail running shoes for the season, leveraging tear-resistant knit and quick-drying materials.
3. Collaborative Footwear Designs - There is an opportunity for footwear brands to collaborate with other brands and leverage unique design features like a 5MM Vibram MegaGrip outsole and reflective transfer curls for midfoot design.
Industry Implications
1. Athletic Footwear - Innovative and durable trail running shoes with strong grip for outdoor terrains can disrupt the athletic footwear industry.
2. Outdoor and Adventure Industry - Breathable and durable trail running shoes for outdoor terrains can disrupt the outdoor and adventure industry.
3. Collaborative Brand Partnerships - Collaboration between footwear brands and other industry leaders to leverage unique design features can disrupt the fashion industry.
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